Cookie Policy

1. Introduction

This Cookie Policy explains how Obiurispan Digital Marketing Courses ("we," "our," or "us") uses cookies and similar technologies when you visit our website obiurispan.com (the "Website").

This policy should be read alongside our Privacy Policy, which explains how we collect, use, and protect your personal information.

2. What Are Cookies?

Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners.

2.1 Types of Cookies

Cookies can be categorised in several ways:

By Duration:

• Session Cookies: Temporary cookies that are deleted when you close your browser
• Persistent Cookies: Remain on your device for a set period or until manually deleted

By Origin:

• First-Party Cookies: Set by our website directly
• Third-Party Cookies: Set by external services we use (e.g., analytics, advertising)

3. How We Use Cookies

We use cookies for various purposes to enhance your browsing experience and improve our services:

3.1 Essential Cookies

These cookies are necessary for the website to function properly and cannot be disabled.

• Authentication and security
• Session management
• Load balancing
• Shopping cart functionality
• Form submission and validation

3.2 Performance Cookies

These cookies help us understand how visitors interact with our website by collecting anonymous information.

• Google Analytics (website traffic analysis)
• Page load speed monitoring
• Error tracking and debugging
• User journey analysis

3.3 Functional Cookies

These cookies remember your preferences and provide enhanced features.

• Language and region preferences
• Font size and accessibility settings
• Previously viewed courses and content
• Form auto-fill information

3.4 Marketing Cookies

These cookies are used to deliver relevant advertisements and track their effectiveness.

• Google Ads conversion tracking
• Facebook Pixel for retargeting
• LinkedIn advertising cookies
• Email marketing campaign tracking

4. Specific Cookies We Use

4.1 Essential Cookies

4.2 Analytics Cookies

4.3 Marketing Cookies

5. Third-Party Cookies

We use several third-party services that may set their own cookies:

5.1 Google Services

• Google Analytics: Website traffic analysis and user behaviour tracking
• Google Ads: Conversion tracking and retargeting campaigns
• Google Tag Manager: Managing website tags and tracking codes

5.2 Social Media Platforms

• Facebook: Social sharing and advertising pixels
• LinkedIn: Professional networking and B2B advertising
• Twitter: Social sharing and engagement tracking

5.3 Other Services

• Payment Processors: Secure payment processing and fraud prevention
• Customer Support: Live chat and help desk functionality
• Email Marketing: Newsletter and promotional email tracking

6. Managing Your Cookie Preferences

6.1 Cookie Banner

When you first visit our website, you'll see a cookie banner allowing you to:

• Accept all cookies
• Accept only essential cookies
• Customise your cookie preferences

6.2 Cookie Settings

You can change your cookie preferences at any time by:

• Clicking the "Cookie Settings" link in our website footer
• Using your browser's cookie management tools
• Contacting us directly

6.3 Browser Settings

Most browsers allow you to control cookies through their settings. You can typically:

• Block all cookies
• Block third-party cookies only
• Delete existing cookies
• Receive notifications when cookies are set

Browser-Specific Instructions:

• Chrome: Settings > Privacy and security > Cookies and other site data
• Firefox: Options > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Cookies and website data
• Edge: Settings > Cookies and site permissions > Cookies and site data

7. Impact of Disabling Cookies

Disabling certain cookies may affect your experience on our website:

7.1 Essential Cookies

Disabling essential cookies may result in:

• Inability to log in or maintain sessions
• Loss of shopping cart contents
• Reduced security and functionality
• Problems with form submissions

7.2 Performance Cookies

Disabling performance cookies may result in:

• Reduced ability to improve website performance
• Less personalised user experience
• Difficulty identifying and fixing technical issues

7.3 Marketing Cookies

Disabling marketing cookies may result in:

• Less relevant advertisements
• Inability to track campaign effectiveness
• Reduced personalisation in marketing communications

8. Other Tracking Technologies

In addition to cookies, we may use other tracking technologies:

8.1 Web Beacons

Small transparent images used to track email opens and website visits.

8.2 Local Storage

Browser storage used to store data locally on your device for improved performance.

8.3 Session Storage

Temporary storage that expires when you close your browser tab.

8.4 Fingerprinting

We do not use device fingerprinting techniques for tracking purposes.

9. International Data Transfers

Some of our third-party services may transfer cookie data outside the UK/EEA. We ensure appropriate safeguards are in place for such transfers, including:

• Adequacy decisions by UK authorities
• Standard contractual clauses
• Binding corporate rules
• Certification schemes

10. Data Retention

Cookie data is retained for different periods depending on the type:

• Session cookies: Deleted when you close your browser
• Persistent cookies: Retained for the specified duration (ranging from 24 hours to 2 years)
• Analytics data: Typically retained for 26 months
• Marketing data: Usually retained for 3-12 months

11. Your Rights

Under UK data protection law, you have rights regarding cookies and tracking:

• Right to information: Understanding what cookies we use and why
• Right to consent: Choosing which cookies to accept
• Right to withdraw consent: Changing your mind about cookies at any time
• Right to object: Objecting to certain types of tracking

12. Contact Information

If you have questions about our use of cookies, please contact us:

13. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or applicable law. We will notify you of any material changes by:

• Posting the updated policy on our website
• Updating the "Last updated" date
• Displaying a notification on our website
• Sending email notifications where appropriate

14. Useful Resources

For more information about cookies and online privacy:

• ICO Cookie Guidance
• All About Cookies
• Your Online Choices
• Network Advertising Initiative Opt-Out